Connecting global businesses to Chinese consumers

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About us

At 86 Connects, we deliver market insights, business consultancy and strategic planning for organisations with the vision to thrive in the Chinese consumer market. We believe that to achieve growth in a crowded market, a holistic approach to an online and offline strategy is critical to success. Our purpose is to help your business build a seamless customer journey that fosters customer loyalty, brand awareness and will optimise sales opportunities.


Why 86? In China the number 86 sounds like the words "fortune is flowing" 富在流 pronounced fù zài liú, and given that +86 is the country’s international dialling code, then you’ll see why what we do at 86 Connects is to help businesses connect, flow and be prosperous. We work alongside you as trusted and expert partners, we empower you to discover China's potential. Our speciality is in luxury, tourism, hospitality and gaming industries.

We share our client's ambition, values and passion.


What we do

We are a boutique consultancy working in the UK and China to empower businesses with our expert knowledge of Chinese consumer markets.


Our Solutions

Digital Marketing Solution

A full integrated digital marketing solution using a variety of marketing disciplines to optimise online customer engagement and brand awareness.

E-commerce & Live Streaming Solution

A full-suite of Chinese e-commerce and live streaming solution to suit ticket sales, travel packages and retailers.

Online-To-Offline Solution

Consulting and management service to capitalise customer’s experience from online engagement to offline experience.  



4th Floor, Silverstream House
45 Fitzroy Street, Fitzrovia
W1T 6EB London

United Kingdom

Hong Kong

CMA Building

21/F 64 Connaught Road

Central HK

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AsBella Group UK Limited, a limited company registered in England and Wales. Company no. 11044165

© 2020 by AsBella Group UK Limited. All Rights Reserved.